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Section 1: Strategy Recommendations and Evaluation Summary
Evaluation of possible Strategy Recommendation for the company
To provide the strategy recommendation for the company is a critical task. Before suggesting the strategic choice,Strategy it is necessary to study the external and internal environment of the company and the problems encountered by them.
This analysis helps us to suggest and evaluate the available strategic choices for the company and help the evaluator to consider the most effective strategic options which help the company to move towards successful future.
After analyzing the scenario of different companies, it has been observed that the main issue faced by most of the company is to maintain its positions as the world leaders.
Cultural Change
The company always need a strong and enthusiastic leader who has unified plan to be work. The company should work on their cultural change aspect to remain competitive position in the market.
If the management faced any difficulty in performing the task, they should work on the problems rather blame the situation over others.
The company should create the emergency team lead by quality experts. The team role is to provide and fix the occurring problem within a short span of time and provide a genuine advice to the management to be work.
The engineering team with the quality talent has been acquired to work upon the quality issues triggered in the product.
The company should invest in their research and development sector to get the quality products and work on the encountered problems with possible solutions without affecting the reputation and brand position of the company. (George, 2009)
Organizational Development
If a company face any critical situation, the management should work on the opportunity avail from it. And it can only be done by looking the situation positively and work on the quality of the product which they offered.
Because, once the company faced a crisis, it will automatically make an employee ready to move towards new strategy and can deal with the radical change within the company. The after-sale services always work well with the company strategic plan.
To do this the company should take personal responsibility and answer the customers and the regulators regarding any mishap or failure of the product.
The company should work on the feature advancement, quality with superior level, customer value and safety concerns of the users. For this reason, the management should work on defense as well as offense strategy. (H.Mintzberg, 1990)
Innovative Technology
The company’s strategy to be a number one position in the world market, they should be confident with their innovative ideas, technology, know-how and materials which they used to improve their quality on day to day basis.
The company shift from production to technology will lead to the innovation and enter the management into the face of culture change.
Near the sustain change and effort, the management should be instrumental in taking major decisions and move towards leading as well as managing the cultural change of innovation with the company. (Afuah, 2009)
Tracking Globally
The company’s change in its competitive advantages, value propositions and core capabilities should be work with the stakeholders.
Since, the company’s strategic positioning will impact their business dealings with their stakeholders, the changes can be shown in quality of the product, customer safety measure and finally the customer loyalty.
The leadership of the company should focus on the strategic planning shifts along with the change management.
Similarly, the management should establish their strategies by aligning the capabilities of their workforce, corporate culture, coordination and change ability and stress and pressure acceptance. (Karmann, 2012)
World’s Leader Position
The leadership role is to manage the alignment between the operating model of the company and their strategic direction. They are in the position to coordinate the actions taken between these strategic choices.
As discussed previously, the opportunities always avail from the crises. These opportunities lead the company to convert the production culture into the excellence and move towards the technology advancement and outsourcing their resources globally. This global structuring helps the company to be in leaders position worldwide.
Change is essential to survive in the competitive environment. The management should deal with the complaints and the problems by coming front and do not handle the hectic situation to the junior staff, as this will affect the reputation of the brand and cost the company with high loss. (Lake & Powell, 1999)
Rumelt’s Criteria- Action Plan
Hence, to evaluate and implement the strategies mentioned above, Rumelt’s criteria are suggested as the action plan of the recommended strategies.
Table 1- Rumelt’s Criteria Source- (David, 2009)
Rumelts Criteria provide a framework to rate the strategic choices of the company on the bipolar scale (Yes-No). The strategic choice with the high number of Yes will be considered to implement first as compared to other options.
Table 2 – Rating scale (Yes-No) Source- Slide player
The Rumelt’s criteria deal with all the strategic directions include the cultural change, organizational development, technology innovation, tracking globally and the world’s leadership position through their consistency, consonance feasibility and advantage features.
Final Words
For the management success, it is necessary to implement the core values and competencies in their production unit as well as educate the workforce relevant to this area.
The management of the company should be ensuring that their practices are followed as per the core competencies and values of the company.
It should be implemented along with the daily operations of the company. These attributes should be enhanced and developed on a timely basis.
Management should put an effort towards the development of these core attributes as it moves the organization towards the success path and helps the company to remain focus on their ultimate objectives.
By implementing different strategies and the framework, the analysis acquired provided that the best company has the capability to focus on their future growth with the help of strategic way.
The core competencies help the company to more enhance their competitive edge and strengthen the position of the company in the marketplace. By adopting the strategic path, the company should be analyzed as having a bright future in their respective industry….
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