Strategic Hospitality Management

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Introduction

The Strategic Hospitality Management of restaurants is based on the company’s clear understanding of the mission, prescient for destiny improvement, and the values that manual its actions. This process requires a commitment to strategic planning, which is a subset of business management and consists of the company’s ability to set goals.

In Strategic Hospitality Management, the Ivy collection Ivy is one of the leading brands in the restaurants. The original Ivy restaurant opened in London in 1917 and was opened in five different sites by Caprice Holdings group for £20 million in 2005. There is no doubt that this is a traditional brand, and everyone was concerned about it, but it is now a stronger brand than it was then.

Internal Analysis of The Ivy Collection

In a recent interview with Tom Vaughan, the executive director of operations and the director of people of The Ivy Collection talked about the strengths and weaknesses of the Ivy and what are the challenges they are currently facing, and what are going to be their future strategies to grow their business (Vaughan, 2017).

The cultural web

The culture web has identified six interrelated elements that contribute to a business environment style or model. By analyzing each factor, one can begin to understand the broader view of any culture: what works, what does not, and what needs to change (Mindtools, 2019)

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